MAHOOR HAYA SHAH
There is an undeniably deplorable misconception of talent – or more appropriately, the supposed lack thereof, in the beautiful and diverse region of Kashmir. And this grave prejudice has been fuelled by the misguided depiction of its populace on the TV and Radio platforms but sadly, echoed by people around the globe.
Kashmir, much like every corner of the world, brims with creative vigour and flair; nonetheless, a grim nepotism and an impenetrable glass ceiling of kinship overshadows our collective brilliance.The world sees the talentless ‘Kashmiris’ representing Kashmir and stereotype Kashmiris around them-‘talentless’ -I don’t blame them…because it is what they are witnessing through the media of these nepotistic-channel-driven talentless TV hosts and RJs.
Known for their quintessential charm and imbibed cultural richness, Kashmiris have more to offer. The beautiful valleys are not just home to breathtaking views, but also harbour reservoirs of untapped talents across various arts – eloquent speakers, vivid storytellers, and myriad more. But alas! The pre-existing nepotistic trend shoves their skillfulness under the carpet and showcases an erroneous representation to the world, hinting at a scarcity of talent amongst Kashmiris.
The microphone is always handed down to someone within the same bloodline or those within the crony circles. Consequently, they serve a silver platter filled with ‘talentless individuals’, thereby manipulating the narrative around the capabilities of an ordinary Kashmiri.
Nepotism in Kashmir has become so systemic that deserving talents are marginalised while mediocrity is glorified. However, the true brunt of this systemic inefficacy and myopia resonates beyond our borders.
We need to delve into our home industry, its malpractices, and particularly the uninspired portrayal of our talent. For how long shall we allow substandard presentations on national and international platforms that echo with mediocrity and stereotype, continue to deface our unique identity? The subtle yet consequential implication of showcasing ‘talentless’ individuals paints an unsightly caricature of us in the global picture – and that needs an urgent remedy!
It has become increasingly noticeable that Kashmir’s broadcast industry frequently hosts the same faces, same voices. Regrettably, this discouraging state of affairs doesn’t just hamper individual growth, it severely impedes Kashmir’s growth as a thriving artistic community on the global platform.
It’s high time we call for the transparent selection process in Kashmir’s TV and radio industry. Socially responsible journalism necessitates the debunking of prevalent bias in talent selection. The tools of mass communication should empower, not enslave.
Let the voice of Kashmir be heard in its authentic vibrancy, not through manipulated choices. Let’s strive not only for showcasing talent, but also for nurturing the overall growth of Kashmir. To expose the world to a rich, skilled, and progressive region. Let’s ensure that the charming narrative of Kashmir is told not by unqualified mouths but by the people who can bring the essence of their land alive – the undeniably talented individuals of Kashmir.
The views and opinions expressed in this column are those of the author and do not necessarily reflect the official policy or position of [Publication Name].
The publication of this column does not imply endorsement by Onlykashmir[dot]in of the views expressed herein.
