Onlykashmir.in News Desk
Lieutenant Governor Manoj Sinha on Thursday launched a documentary and collage exhibition on the Nasha Mukt Bharat Abhiyan at the University of Jammu, describing the initiative as a reflection of the collective resolve to fight drug abuse, dismantle supply chains and rehabilitate affected youth. The Lieutenant Governor commended the university for capturing, through the exhibition, both the challenges facing Jammu and Kashmir’s youth and the region’s determination to overcome them.
Addressing the gathering, the Lieutenant Governor said meaningful social change begins with acknowledging its underlying reality, noting that drug abuse has long strained the social fabric of Jammu and Kashmir, devastating families and threatening the prospects of an entire generation. He drew particular attention to the link between drug smuggling and narco-terrorism, stressing that dismantling these networks is essential to securing lasting peace and stability across the region.
Recalling the launch of the Nasha Mukt Jammu Kashmir campaign in 2020, the Lieutenant Governor said a comprehensive 100 day Nasha Mukt Jammu Kashmir Abhiyan launched earlier this year built on that momentum, extending well beyond formal events into villages, schools, universities and homes. Through padyatras, awareness drives and administrative action, he said, the campaign evolved into a genuine people’s movement, with women, youth clubs, teachers, doctors, civil society groups and religious leaders all playing active roles in spreading awareness and supporting rehabilitation efforts on the ground.
The Lieutenant Governor highlighted the administration’s three pronged approach of dismantling supply chains, building awareness and enabling rehabilitation, pointing to the newly introduced Rehabilitation and Socio-Economic Reintegration Scheme for Drug Abuse Victims, 2026, designed to help affected youth return to mainstream society and lead healthy, productive lives. He praised the University of Jammu’s students and faculty for engaging seriously with the subject of de-addiction, calling it evidence that education paired with human sensitivity translates into genuine social responsibility.
Urging students to act as messengers, participants and guardians of the campaign, the Lieutenant Governor called on youth to counter misconceptions, support peers struggling with addiction, and work alongside the administration, health institutions and civil society groups to help make campuses across Jammu and Kashmir drug-free. He expressed hope that the documentary would be screened across university departments and other institutions throughout the Jammu division. The event was attended by Vice-Chancellor Prof. Umesh Rai along with senior university deans, the Registrar, department heads, faculty and students.

